184 Must-Know Hotel Statistics and Travel Trends in London, United Kingdom for 2025
Discover the most compelling hotel statistics and travel trends in London for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 184 key statistics and travel trends offers valuable insights into London's dynamic hotel scene. Backed by data from 6,209 hotels, 1,902,619 traveler reviews, and 861,030 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.
Hotel and Travel Statistics for London
Top Hotel and Travel Statistics for London
- There are 6,209 hotels operating in London.
- The average hotel rating in London is 7.47, based on 1,902,619 reviews.
- Travelers can expect to pay around $230 per night for a hotel in London.
- If you're looking for the best month to visit London by rating, it's February with an average rating of 7.70.
- If you're looking for the cheapest month to visit London, it's February with an average price of $188.
- The least popular month to visit London is January, attracting only 6.8% of visitors.
- The most popular month to visit London is July, attracting 10.1% of visitors.
- Group Travelers are the most satisfied travelers when visiting London, rating their stays at 7.63 on average.
- Business Travelers are the least satisfied travelers when visiting London, rating their stays at 7.29 on average.
- Hotel prices in London peak in July, with an average price of $277.
Hotel Availability and Types in London
Number of Hotels
- There are 6,209 hotels in London.
Distribution by Star Rating
- London has 21 hotels with a 1-star rating, accounting for 0.3% of all hotels.
- London has 170 hotels with a 2-star rating, accounting for 2.7% of all hotels.
- London has 862 hotels with a 3-star rating, accounting for 13.9% of all hotels.
- London has 1,029 hotels with a 4-star rating, accounting for 16.6% of all hotels.
- London has 757 hotels with a 5-star rating, accounting for 12.2% of all hotels.
- We also have 3,370 hotels with an unknown star rating in London, accounting for 54.3% of all hotels.
Hotel Pricing Trends in London
Average Prices Over Time
- The average price of a hotel in London is $230 per night.
Average Price by Star Rating
- The average price of a 1-star hotel in London is $102 per night.
- The average price of a 2-star hotel in London is $131 per night.
- The average price of a 3-star hotel in London is $146 per night.
- The average price of a 4-star hotel in London is $241 per night.
- The average price of a 5-star hotel in London is $419 per night.
- The average price of a hotel in London with an unknown star rating is $231 per night.
Hotel Price Distribution
- There are 15 hotels in London priced in the $0-$50 range, accounting for 0.5% of all hotels.
- There are 515 hotels in London priced in the $50-$100 range, accounting for 17.0% of all hotels.
- There are 1,413 hotels in London priced in the $100-$200 range, accounting for 46.6% of all hotels.
- There are 894 hotels in London priced in the $200-$500 range, accounting for 29.5% of all hotels.
- There are 143 hotels in London priced in the $500-$1000 range, accounting for 4.7% of all hotels.
- There are 54 hotels in London priced in the $1000+ range, accounting for 1.8% of all hotels.
Best Month to Visit by Price
- The average price of a hotel in London in January is $188.
- The average price of a hotel in London in February is $188.
- The average price of a hotel in London in March is $189.
- The average price of a hotel in London in April is $215.
- The average price of a hotel in London in May is $233.
- The average price of a hotel in London in June is $267.
- The average price of a hotel in London in July is $277.
- The average price of a hotel in London in August is $264.
- The average price of a hotel in London in September is $264.
- The average price of a hotel in London in October is $230.
- The average price of a hotel in London in November is $230.
- The average price of a hotel in London in December is $231.
Hotel Ratings and Reviews in London
Number of Reviews
- We've collected 1,902,619 reviews for hotels in London.
Review Distribution by Traveler Type
- There are 253,671 reviews from business travelers in London, accounting for 13.3% of all reviews.
- There are 640,851 reviews from couples in London, accounting for 33.7% of all reviews.
- There are 427,266 reviews from families in London, accounting for 22.5% of all reviews.
- There are 33,728 reviews from friends in London, accounting for 1.8% of all reviews.
- There are 154,335 reviews from group travelers in London, accounting for 8.1% of all reviews.
- There are 265,681 reviews from solo travelers in London, accounting for 14.0% of all reviews.
- There are 127,087 reviews from travelers with an unknown type in London, accounting for 6.7% of all reviews.
Average Hotel Ratings Over Time
- The average rating for hotels in London in 2025 is 7.78, based on 178 reviews.
- The average rating for hotels in London in 2024 was 7.61, based on 477,856 reviews.
- The average rating for hotels in London in 2023 was 7.48, based on 625,130 reviews.
- The average rating for hotels in London in 2022 was 7.31, based on 580,500 reviews.
- The average rating for hotels in London in 2021 was 7.36, based on 165,524 reviews.
- The average rating for hotels in London in 2020 was 7.74, based on 53,431 reviews.
Average Ratings by Star Rating
- The average rating for 1-star hotels in London is 6.43.
- The average rating for 2-star hotels in London is 6.42.
- The average rating for 3-star hotels in London is 7.20.
- The average rating for 4-star hotels in London is 7.74.
- The average rating for 5-star hotels in London is 8.32.
- The average rating for hotels in London with an unknown star rating is 7.37.
Average Ratings by Traveler Type
- The average rating for business travelers in London is 7.29.
- The average rating for couples in London is 7.44.
- The average rating for families in London is 7.57.
- The average rating for friends in London is 7.60.
- The average rating for group travelers in London is 7.63.
- The average rating for solo travelers in London is 7.59.
- The average rating for travelers with an unknown type in London is 7.35.
Best Months to Visit by Ratings
- The average rating for hotels in London in January is 7.66.
- The average rating for hotels in London in February is 7.70.
- The average rating for hotels in London in March is 7.69.
- The average rating for hotels in London in April is 7.67.
- The average rating for hotels in London in May is 7.59.
- The average rating for hotels in London in June is 7.47.
- The average rating for hotels in London in July is 7.36.
- The average rating for hotels in London in August is 7.47.
- The average rating for hotels in London in September is 7.45.
- The average rating for hotels in London in October is 7.47.
- The average rating for hotels in London in November is 7.50.
- The average rating for hotels in London in December is 7.45.
Seasons in London
The seasons in London are determined by the percentage of reviews for each month.
Low Season in London
- January (6.8%)
- February (7.5%)
- November (7.4%)
- December (7.2%)
Shoulder Season in London
- March (7.8%)
- April (7.8%)
- May (8.6%)
- October (8.7%)
High Season in London
- June (9.2%)
- July (10.1%)
- August (9.9%)
- September (8.8%)
Hotel and Travel Statistics for Luxury Hotels in London
Top Hotel and Travel Statistics for Luxury Hotels in London
- There are 690 Luxury Hotels operating in London.
- The average rating for Luxury Hotels in London is 7.99, based on 889,762 reviews.
- Travelers can expect to pay around $281 per night for a Luxury Hotel in London.
- If you're looking for the best month to book a Luxury Hotel in London by rating, it's February, with an average rating of 8.19.
- If you're looking for the cheapest month to book a Luxury Hotel in London, it's March, with an average price of $230.
- The least popular month to book a Luxury Hotel in London is December, attracting only 7.4% of visitors.
- The most popular month to book a Luxury Hotel in London is August, attracting 10.1% of visitors.
- Friends are the most satisfied travelers when visiting Luxury Hotels in London, rating their stays at 8.40 on average.
- Business Travelers are the least satisfied travelers when visiting Luxury Hotels in London, rating their stays at 7.71 on average.
- Luxury Hotel prices in London peak in July, with an average price of $326.
Availability and Types of Luxury Hotels in London
Number of Luxury Hotels
- There are 690 Luxury Hotels in London.
Star Rating Distribution for Luxury Hotels
- There are 527 Luxury Hotels in London with a 4-star rating, accounting for 76.4% of all Luxury Hotels.
- There are 163 Luxury Hotels in London with a 5-star rating, accounting for 23.6% of all Luxury Hotels.
Pricing Trends for Luxury Hotels in London
Average Price Over Time for Luxury Hotels
- The average price for Luxury Hotels in London is $281.
Average Price by Star Rating for Luxury Hotels
- The average price for 4-star Luxury Hotels in London is $215.
- The average price for 5-star Luxury Hotels in London is $478.
Price Distribution for Luxury Hotels
- There are 1 Luxury Hotels in London priced in the $0-$50 range, accounting for 0.2% of all Luxury Hotels.
- There are 42 Luxury Hotels in London priced in the $50-$100 range, accounting for 6.8% of all Luxury Hotels.
- There are 213 Luxury Hotels in London priced in the $100-$200 range, accounting for 34.5% of all Luxury Hotels.
- There are 300 Luxury Hotels in London priced in the $200-$500 range, accounting for 48.6% of all Luxury Hotels.
- There are 51 Luxury Hotels in London priced in the $500-$1000 range, accounting for 8.3% of all Luxury Hotels.
- There are 10 Luxury Hotels in London priced in the $1000+ range, accounting for 1.6% of all Luxury Hotels.
Best Month to Stay at a Luxury Hotel Based on Price
- The average price for Luxury Hotels in London in January is $233.
- The average price for Luxury Hotels in London in February is $232.
- The average price for Luxury Hotels in London in March is $230.
- The average price for Luxury Hotels in London in April is $253.
- The average price for Luxury Hotels in London in May is $271.
- The average price for Luxury Hotels in London in June is $316.
- The average price for Luxury Hotels in London in July is $326.
- The average price for Luxury Hotels in London in August is $289.
- The average price for Luxury Hotels in London in September is $304.
- The average price for Luxury Hotels in London in October is $293.
- The average price for Luxury Hotels in London in November is $297.
- The average price for Luxury Hotels in London in December is $295.
Ratings and Reviews for Luxury Hotels in London
Number of Reviews for Luxury Hotels
- We've collected 889,762 reviews for Luxury Hotels in London.
Review Distribution for Luxury Hotels
- There are 116,211 reviews for Luxury Hotels from business travelers in London, accounting for 13.1% of all reviews.
- There are 342,365 reviews for Luxury Hotels from couples in London, accounting for 38.5% of all reviews.
- There are 206,663 reviews for Luxury Hotels from families in London, accounting for 23.2% of all reviews.
- There are 18,220 reviews for Luxury Hotels from friends in London, accounting for 2.0% of all reviews.
- There are 62,785 reviews for Luxury Hotels from group travelers in London, accounting for 7.1% of all reviews.
- There are 88,321 reviews for Luxury Hotels from solo travelers in London, accounting for 9.9% of all reviews.
- There are 55,197 reviews for Luxury Hotels from travelers with an unknown type in London, accounting for 6.2% of all reviews.
Average Rating Over Time for Luxury Hotels
- The average rating for Luxury Hotels in London in 2024 was 8.19, based on 209,595 reviews.
- The average rating for Luxury Hotels in London in 2023 was 8.00, based on 290,567 reviews.
- The average rating for Luxury Hotels in London in 2022 was 7.79, based on 268,378 reviews.
- The average rating for Luxury Hotels in London in 2021 was 7.84, based on 90,758 reviews.
- The average rating for Luxury Hotels in London in 2020 was 8.29, based on 30,460 reviews.
Average Rating by Star Rating for Luxury Hotels
- The average rating for 4-star Luxury Hotels in London is 7.78.
- The average rating for 5-star Luxury Hotels in London is 8.64.
Average Rating by Traveler Type for Luxury Hotels
- The average rating of Luxury Hotels from business travelers in London is 7.71.
- The average rating of Luxury Hotels from couples in London is 8.00.
- The average rating of Luxury Hotels from families in London is 8.10.
- The average rating of Luxury Hotels from friends in London is 8.40.
- The average rating of Luxury Hotels from group travelers in London is 8.06.
- The average rating of Luxury Hotels from solo travelers in London is 8.05.
- The average rating of Luxury Hotels from travelers with an unknown type in London is 8.23.
Best Month to Stay at a Luxury Hotel by Rating
- The average rating for Luxury Hotel in London in January is 8.17.
- The average rating for Luxury Hotel in London in February is 8.19.
- The average rating for Luxury Hotel in London in March is 8.14.
- The average rating for Luxury Hotel in London in April is 8.12.
- The average rating for Luxury Hotel in London in May is 8.08.
- The average rating for Luxury Hotel in London in June is 7.95.
- The average rating for Luxury Hotel in London in July is 7.86.
- The average rating for Luxury Hotel in London in August is 8.04.
- The average rating for Luxury Hotel in London in September is 7.98.
- The average rating for Luxury Hotel in London in October is 7.98.
- The average rating for Luxury Hotel in London in November is 7.95.
- The average rating for Luxury Hotel in London in December is 7.89.
Seasons for Luxury Hotels in London
The seasons in London are determined by the percentage of reviews for Luxury Hotels in each month.
Low Season for Luxury Hotels in London
- January (7.4%)
- April (7.9%)
- November (7.4%)
- December (7.4%)
Shoulder Season for Luxury Hotels in London
- February (8.1%)
- March (8.1%)
- May (8.4%)
- October (8.5%)
High Season for Luxury Hotels in London
- June (8.6%)
- July (9.5%)
- August (10.1%)
- September (8.6%)