194 Must-Know Hotel Statistics and Travel Trends in Europe for 2025

Hotel Availability and Types in Europe

Number of Hotels

• There are 280,728 hotels in Europe.

Distribution by Star Rating

• Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
• Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
• Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
• Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
• Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
• We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.

Hotel Pricing Trends in Europe

Average Prices Over Time

• The average price of a hotel in Europe is $149 per night.

Average Price by Star Rating

• The average price of a 1-star hotel in Europe is $103 per night.
• The average price of a 2-star hotel in Europe is $96 per night.
• The average price of a 3-star hotel in Europe is $124 per night.
• The average price of a 4-star hotel in Europe is $164 per night.
• The average price of a 5-star hotel in Europe is $286 per night.
• The average price of a hotel in Europe with an unknown star rating is $145 per night.

Hotel Price Distribution

• There are 9,000 hotels in Europe priced in the $0-$50 range, accounting for 5.5% of all hotels.
• There are 62,589 hotels in Europe priced in the $50-$100 range, accounting for 38.4% of all hotels.
• There are 67,714 hotels in Europe priced in the $100-$200 range, accounting for 41.5% of all hotels.
• There are 20,166 hotels in Europe priced in the $200-$500 range, accounting for 12.4% of all hotels.
• There are 2,679 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
• There are 1,049 hotels in Europe priced in the $1000+ range, accounting for 0.6% of all hotels.

Best Month to Visit by Price

• The average price of a hotel in Europe in January is $131.
• The average price of a hotel in Europe in February is $126.
• The average price of a hotel in Europe in March is $128.
• The average price of a hotel in Europe in April is $139.
• The average price of a hotel in Europe in May is $148.
• The average price of a hotel in Europe in June is $158.
• The average price of a hotel in Europe in July is $167.
• The average price of a hotel in Europe in August is $174.
• The average price of a hotel in Europe in September is $193.
• The average price of a hotel in Europe in October is $146.
• The average price of a hotel in Europe in November is $137.
• The average price of a hotel in Europe in December is $139.

Hotel Ratings and Reviews in Europe

Number of Reviews

• We've collected 27,298,958 reviews for hotels in Europe.

Review Distribution by Traveler Type

• There are 2,301,343 reviews from business travelers in Europe, accounting for 8.4% of all reviews.
• There are 11,088,158 reviews from couples in Europe, accounting for 40.6% of all reviews.
• There are 6,347,081 reviews from families in Europe, accounting for 23.3% of all reviews.
• There are 556,249 reviews from friends in Europe, accounting for 2.0% of all reviews.
• There are 2,392,421 reviews from group travelers in Europe, accounting for 8.8% of all reviews.
• There are 3,225,227 reviews from solo travelers in Europe, accounting for 11.8% of all reviews.
• There are 1,388,479 reviews from travelers with an unknown type in Europe, accounting for 5.1% of all reviews.

Average Hotel Ratings Over Time

• The average rating for hotels in Europe in 2025 is 8.13, based on 2,941 reviews.
• The average rating for hotels in Europe in 2024 was 8.27, based on 8,078,426 reviews.
• The average rating for hotels in Europe in 2023 was 8.28, based on 9,174,842 reviews.
• The average rating for hotels in Europe in 2022 was 8.28, based on 7,775,944 reviews.
• The average rating for hotels in Europe in 2021 was 8.25, based on 1,619,997 reviews.
• The average rating for hotels in Europe in 2020 was 8.31, based on 646,808 reviews.

Average Ratings by Star Rating

• The average rating for 1-star hotels in Europe is 7.65.
• The average rating for 2-star hotels in Europe is 7.75.
• The average rating for 3-star hotels in Europe is 8.10.
• The average rating for 4-star hotels in Europe is 8.36.
• The average rating for 5-star hotels in Europe is 8.61.
• The average rating for hotels in Europe with an unknown star rating is 8.38.

Average Ratings by Traveler Type

• The average rating for business travelers in Europe is 8.11.
• The average rating for couples in Europe is 8.27.
• The average rating for families in Europe is 8.29.
• The average rating for friends in Europe is 8.08.
• The average rating for group travelers in Europe is 8.41.
• The average rating for solo travelers in Europe is 8.35.
• The average rating for travelers with an unknown type in Europe is 8.26.

Best Months to Visit by Ratings

• The average rating for hotels in Europe in January is 8.31.
• The average rating for hotels in Europe in February is 8.35.
• The average rating for hotels in Europe in March is 8.38.
• The average rating for hotels in Europe in April is 8.39.
• The average rating for hotels in Europe in May is 8.39.
• The average rating for hotels in Europe in June is 8.35.
• The average rating for hotels in Europe in July is 8.29.
• The average rating for hotels in Europe in August is 8.20.
• The average rating for hotels in Europe in September is 8.25.
• The average rating for hotels in Europe in October is 8.27.
• The average rating for hotels in Europe in November is 8.30.
• The average rating for hotels in Europe in December is 8.30.

Seasons in Europe

The seasons in Europe are determined by the percentage of reviews for each month.

Country Rankings in Europe

• The country with the most hotels is Italy, with 52,092 hotels.
• The country with the highest average rating is Greece, with an average rating of 8.84.
• The country with the lowest average rating is Russia, with an average rating of 7.69.
• The country with the most expensive hotels is Monaco, with average prices of $466.
• The country with the cheapest hotels is Russia, with average prices of $51.

Top Hotel and Travel Statistics for Luxury Hotels in Europe

• There are 35,526 Luxury Hotels operating in Europe.
• The average rating for Luxury Hotels in Europe is 8.34, based on 10,247,032 reviews.
• Travelers can expect to pay around $192 per night for a Luxury Hotel in Europe.
• If you're looking for the best month to book a Luxury Hotel in Europe by rating, it's March, with an average rating of 8.49.
• If you're looking for the cheapest month to book a Luxury Hotel in Europe, it's March, with an average price of $158.
• The least popular month to book a Luxury Hotel in Europe is December, attracting only 5.5% of visitors.
• The most popular month to book a Luxury Hotel in Europe is August, attracting 12.6% of visitors.
• Group Travelers are the most satisfied travelers when visiting Luxury Hotels in Europe, rating their stays at 8.45 on average.
• Business Travelers are the least satisfied travelers when visiting Luxury Hotels in Europe, rating their stays at 8.21 on average.
• Luxury Hotel prices in Europe peak in September, with an average price of $231.

Availability and Types of Luxury Hotels in Europe

Number of Luxury Hotels

• There are 35,526 Luxury Hotels in Europe.

Star Rating Distribution for Luxury Hotels

• There are 29,707 Luxury Hotels in Europe with a 4-star rating, accounting for 83.6% of all Luxury Hotels.
• There are 5,819 Luxury Hotels in Europe with a 5-star rating, accounting for 16.4% of all Luxury Hotels.

Pricing Trends for Luxury Hotels in Europe

Average Price Over Time for Luxury Hotels

• The average price for Luxury Hotels in Europe is $192.

Average Price by Star Rating for Luxury Hotels

• The average price for 4-star Luxury Hotels in Europe is $164.
• The average price for 5-star Luxury Hotels in Europe is $335.

Price Distribution for Luxury Hotels

• There are 497 Luxury Hotels in Europe priced in the $0-$50 range, accounting for 1.6% of all Luxury Hotels.
• There are 6,795 Luxury Hotels in Europe priced in the $50-$100 range, accounting for 21.2% of all Luxury Hotels.
• There are 16,195 Luxury Hotels in Europe priced in the $100-$200 range, accounting for 50.6% of all Luxury Hotels.
• There are 7,306 Luxury Hotels in Europe priced in the $200-$500 range, accounting for 22.8% of all Luxury Hotels.
• There are 936 Luxury Hotels in Europe priced in the $500-$1000 range, accounting for 2.9% of all Luxury Hotels.
• There are 292 Luxury Hotels in Europe priced in the $1000+ range, accounting for 0.9% of all Luxury Hotels.

Best Month to Stay at a Luxury Hotel Based on Price

• The average price for Luxury Hotels in Europe in January is $171.
• The average price for Luxury Hotels in Europe in February is $162.
• The average price for Luxury Hotels in Europe in March is $158.
• The average price for Luxury Hotels in Europe in April is $170.
• The average price for Luxury Hotels in Europe in May is $184.
• The average price for Luxury Hotels in Europe in June is $202.
• The average price for Luxury Hotels in Europe in July is $210.
• The average price for Luxury Hotels in Europe in August is $217.
• The average price for Luxury Hotels in Europe in September is $231.
• The average price for Luxury Hotels in Europe in October is $187.
• The average price for Luxury Hotels in Europe in November is $174.
• The average price for Luxury Hotels in Europe in December is $178.

Ratings and Reviews for Luxury Hotels in Europe

Number of Reviews for Luxury Hotels

• We've collected 10,247,032 reviews for Luxury Hotels in Europe.

Review Distribution for Luxury Hotels

• There are 952,763 reviews for Luxury Hotels from business travelers in Europe, accounting for 9.3% of all reviews.
• There are 4,347,110 reviews for Luxury Hotels from couples in Europe, accounting for 42.4% of all reviews.
• There are 2,427,551 reviews for Luxury Hotels from families in Europe, accounting for 23.7% of all reviews.
• There are 264,111 reviews for Luxury Hotels from friends in Europe, accounting for 2.6% of all reviews.
• There are 733,915 reviews for Luxury Hotels from group travelers in Europe, accounting for 7.2% of all reviews.
• There are 854,594 reviews for Luxury Hotels from solo travelers in Europe, accounting for 8.3% of all reviews.
• There are 666,988 reviews for Luxury Hotels from travelers with an unknown type in Europe, accounting for 6.5% of all reviews.

Average Rating Over Time for Luxury Hotels

• The average rating for Luxury Hotels in Europe in 2025 is 8.07, based on 76 reviews.
• The average rating for Luxury Hotels in Europe in 2024 was 8.35, based on 2,955,739 reviews.
• The average rating for Luxury Hotels in Europe in 2023 was 8.35, based on 3,405,389 reviews.
• The average rating for Luxury Hotels in Europe in 2022 was 8.31, based on 2,857,292 reviews.
• The average rating for Luxury Hotels in Europe in 2021 was 8.27, based on 724,258 reviews.
• The average rating for Luxury Hotels in Europe in 2020 was 8.36, based on 304,278 reviews.

Average Rating by Star Rating for Luxury Hotels

• The average rating for 4-star Luxury Hotels in Europe is 8.28.
• The average rating for 5-star Luxury Hotels in Europe is 8.64.

Average Rating by Traveler Type for Luxury Hotels

• The average rating of Luxury Hotels from business travelers in Europe is 8.21.
• The average rating of Luxury Hotels from couples in Europe is 8.35.
• The average rating of Luxury Hotels from families in Europe is 8.35.
• The average rating of Luxury Hotels from friends in Europe is 8.23.
• The average rating of Luxury Hotels from group travelers in Europe is 8.45.
• The average rating of Luxury Hotels from solo travelers in Europe is 8.42.
• The average rating of Luxury Hotels from travelers with an unknown type in Europe is 8.39.

Best Month to Stay at a Luxury Hotel by Rating

• The average rating for Luxury Hotel in Europe in January is 8.41.
• The average rating for Luxury Hotel in Europe in February is 8.46.
• The average rating for Luxury Hotel in Europe in March is 8.49.
• The average rating for Luxury Hotel in Europe in April is 8.46.
• The average rating for Luxury Hotel in Europe in May is 8.44.
• The average rating for Luxury Hotel in Europe in June is 8.39.
• The average rating for Luxury Hotel in Europe in July is 8.34.
• The average rating for Luxury Hotel in Europe in August is 8.27.
• The average rating for Luxury Hotel in Europe in September is 8.30.
• The average rating for Luxury Hotel in Europe in October is 8.33.
• The average rating for Luxury Hotel in Europe in November is 8.38.
• The average rating for Luxury Hotel in Europe in December is 8.40.

Seasons for Luxury Hotels in Europe

The seasons in Europe are determined by the percentage of reviews for Luxury Hotels in each month.

Luxury Hotels Country Rankings in Europe

• The country with the most Luxury Hotels is Italy, with 6,050 Luxury Hotels.
• The country with the highest average rating for Luxury Hotels is Jersey, with an average rating of 8.91.
• The country with the lowest average rating for Luxury Hotels is Bulgaria, with an average rating of 7.81.
• The country with the most expensive Luxury Hotels is Switzerland, with average prices of $360.
• The country with the cheapest Luxury Hotels is Georgia, with average prices of $73.