184 Must-Know Hotel Statistics and Travel Trends in Phuket, Thailand for 2025

Discover the most compelling hotel statistics and travel trends in Phuket for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 184 key statistics and travel trends offers valuable insights into Phuket's dynamic hotel scene. Backed by data from 4,965 hotels, 360,104 traveler reviews, and 736,886 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Phuket

Top Hotel and Travel Statistics for Phuket

  • There are 4,965 hotels operating in Phuket.
  • The average hotel rating in Phuket is 8.10, based on 360,104 reviews.
  • Travelers can expect to pay around $139 per night for a hotel in Phuket.
  • If you're looking for the best month to visit Phuket by rating, it's September with an average rating of 8.54.
  • If you're looking for the cheapest month to visit Phuket, it's May with an average price of $97.
  • The least popular month to visit Phuket is October, attracting only 7.0% of visitors.
  • The most popular month to visit Phuket is January, attracting 10.7% of visitors.
  • Friends are the most satisfied travelers when visiting Phuket, rating their stays at 8.39 on average.
  • Families are the least satisfied travelers when visiting Phuket, rating their stays at 8.06 on average.
  • Hotel prices in Phuket peak in January, with an average price of $164.

Hotel Availability and Types in Phuket

Number of Hotels

  • There are 4,965 hotels in Phuket.

Distribution by Star Rating

  • Phuket has 47 hotels with a 1-star rating, accounting for 0.9% of all hotels.
  • Phuket has 515 hotels with a 2-star rating, accounting for 10.4% of all hotels.
  • Phuket has 1,109 hotels with a 3-star rating, accounting for 22.3% of all hotels.
  • Phuket has 933 hotels with a 4-star rating, accounting for 18.8% of all hotels.
  • Phuket has 996 hotels with a 5-star rating, accounting for 20.1% of all hotels.
  • We also have 1,365 hotels with an unknown star rating in Phuket, accounting for 27.5% of all hotels.
  • The average price of a hotel in Phuket is $139 per night.
  • The average price of a 1-star hotel in Phuket is $44 per night.
  • The average price of a 2-star hotel in Phuket is $39 per night.
  • The average price of a 3-star hotel in Phuket is $79 per night.
  • The average price of a 4-star hotel in Phuket is $152 per night.
  • The average price of a 5-star hotel in Phuket is $272 per night.
  • The average price of a hotel in Phuket with an unknown star rating is $195 per night.
  • There are 1,155 hotels in Phuket priced in the $0-$50 range, accounting for 44.7% of all hotels.
  • There are 655 hotels in Phuket priced in the $50-$100 range, accounting for 25.3% of all hotels.
  • There are 373 hotels in Phuket priced in the $100-$200 range, accounting for 14.4% of all hotels.
  • There are 293 hotels in Phuket priced in the $200-$500 range, accounting for 11.3% of all hotels.
  • There are 65 hotels in Phuket priced in the $500-$1000 range, accounting for 2.5% of all hotels.
  • There are 45 hotels in Phuket priced in the $1000+ range, accounting for 1.7% of all hotels.
  • The average price of a hotel in Phuket in January is $164.
  • The average price of a hotel in Phuket in February is $150.
  • The average price of a hotel in Phuket in March is $123.
  • The average price of a hotel in Phuket in April is $103.
  • The average price of a hotel in Phuket in May is $97.
  • The average price of a hotel in Phuket in June is $101.
  • The average price of a hotel in Phuket in July is $110.
  • The average price of a hotel in Phuket in August is $109.
  • The average price of a hotel in Phuket in September is $113.
  • The average price of a hotel in Phuket in October is $106.
  • The average price of a hotel in Phuket in November is $128.
  • The average price of a hotel in Phuket in December is $154.

Hotel Ratings and Reviews in Phuket

Number of Reviews

  • We've collected 360,104 reviews for hotels in Phuket.

Review Distribution by Traveler Type

  • There are 6,904 reviews from business travelers in Phuket, accounting for 1.9% of all reviews.
  • There are 142,703 reviews from couples in Phuket, accounting for 39.6% of all reviews.
  • There are 85,640 reviews from families in Phuket, accounting for 23.8% of all reviews.
  • There are 12,523 reviews from friends in Phuket, accounting for 3.5% of all reviews.
  • There are 33,742 reviews from group travelers in Phuket, accounting for 9.4% of all reviews.
  • There are 65,408 reviews from solo travelers in Phuket, accounting for 18.2% of all reviews.
  • There are 13,184 reviews from travelers with an unknown type in Phuket, accounting for 3.7% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Phuket in 2025 is 7.72, based on 165 reviews.
  • The average rating for hotels in Phuket in 2024 was 8.11, based on 125,206 reviews.
  • The average rating for hotels in Phuket in 2023 was 8.10, based on 129,831 reviews.
  • The average rating for hotels in Phuket in 2022 was 8.30, based on 77,226 reviews.
  • The average rating for hotels in Phuket in 2021 was 8.61, based on 11,501 reviews.
  • The average rating for hotels in Phuket in 2020 was 8.24, based on 16,175 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Phuket is 7.60.
  • The average rating for 2-star hotels in Phuket is 7.92.
  • The average rating for 3-star hotels in Phuket is 7.99.
  • The average rating for 4-star hotels in Phuket is 8.19.
  • The average rating for 5-star hotels in Phuket is 8.24.
  • The average rating for hotels in Phuket with an unknown star rating is 8.33.

Average Ratings by Traveler Type

  • The average rating for business travelers in Phuket is 8.29.
  • The average rating for couples in Phuket is 8.08.
  • The average rating for families in Phuket is 8.06.
  • The average rating for friends in Phuket is 8.39.
  • The average rating for group travelers in Phuket is 8.14.
  • The average rating for solo travelers in Phuket is 8.18.
  • The average rating for travelers with an unknown type in Phuket is 8.37.

Best Months to Visit by Ratings

  • The average rating for hotels in Phuket in January is 7.87.
  • The average rating for hotels in Phuket in February is 8.06.
  • The average rating for hotels in Phuket in March is 8.13.
  • The average rating for hotels in Phuket in April is 8.26.
  • The average rating for hotels in Phuket in May is 8.41.
  • The average rating for hotels in Phuket in June is 8.41.
  • The average rating for hotels in Phuket in July is 8.35.
  • The average rating for hotels in Phuket in August is 8.38.
  • The average rating for hotels in Phuket in September is 8.54.
  • The average rating for hotels in Phuket in October is 8.46.
  • The average rating for hotels in Phuket in November is 8.26.
  • The average rating for hotels in Phuket in December is 8.09.

Seasons in Phuket

The seasons in Phuket are determined by the percentage of reviews for each month.

Low Season in Phuket

  • June (7.4%)
  • September (7.2%)
  • October (7.0%)
  • November (7.6%)

Shoulder Season in Phuket

  • April (8.4%)
  • May (7.9%)
  • July (8.1%)
  • December (8.5%)

High Season in Phuket

  • January (10.7%)
  • February (9.4%)
  • March (9.2%)
  • August (8.6%)

Hotel and Travel Statistics for Luxury Hotels in Phuket

Top Hotel and Travel Statistics for Luxury Hotels in Phuket

  • There are 337 Luxury Hotels operating in Phuket.
  • The average rating for Luxury Hotels in Phuket is 8.33, based on 145,265 reviews.
  • Travelers can expect to pay around $137 per night for a Luxury Hotel in Phuket.
  • If you're looking for the best month to book a Luxury Hotel in Phuket by rating, it's September, with an average rating of 8.67.
  • If you're looking for the cheapest month to book a Luxury Hotel in Phuket, it's June, with an average price of $75.
  • The least popular month to book a Luxury Hotel in Phuket is November, attracting only 7.3% of visitors.
  • The most popular month to book a Luxury Hotel in Phuket is January, attracting 9.7% of visitors.
  • Friends are the most satisfied travelers when visiting Luxury Hotels in Phuket, rating their stays at 8.76 on average.
  • Families are the least satisfied travelers when visiting Luxury Hotels in Phuket, rating their stays at 8.12 on average.
  • Luxury Hotel prices in Phuket peak in January, with an average price of $187.

Availability and Types of Luxury Hotels in Phuket

Number of Luxury Hotels

  • There are 337 Luxury Hotels in Phuket.

Star Rating Distribution for Luxury Hotels

  • There are 222 Luxury Hotels in Phuket with a 4-star rating, accounting for 65.9% of all Luxury Hotels.
  • There are 115 Luxury Hotels in Phuket with a 5-star rating, accounting for 34.1% of all Luxury Hotels.
  • The average price for Luxury Hotels in Phuket is $137.
  • The average price for 4-star Luxury Hotels in Phuket is $109.
  • The average price for 5-star Luxury Hotels in Phuket is $195.
  • There are 58 Luxury Hotels in Phuket priced in the $0-$50 range, accounting for 20.4% of all Luxury Hotels.
  • There are 112 Luxury Hotels in Phuket priced in the $50-$100 range, accounting for 39.4% of all Luxury Hotels.
  • There are 70 Luxury Hotels in Phuket priced in the $100-$200 range, accounting for 24.6% of all Luxury Hotels.
  • There are 36 Luxury Hotels in Phuket priced in the $200-$500 range, accounting for 12.7% of all Luxury Hotels.
  • There are 5 Luxury Hotels in Phuket priced in the $500-$1000 range, accounting for 1.8% of all Luxury Hotels.
  • There are 3 Luxury Hotels in Phuket priced in the $1000+ range, accounting for 1.1% of all Luxury Hotels.
  • The average price for Luxury Hotels in Phuket in January is $187.
  • The average price for Luxury Hotels in Phuket in February is $166.
  • The average price for Luxury Hotels in Phuket in March is $127.
  • The average price for Luxury Hotels in Phuket in April is $92.
  • The average price for Luxury Hotels in Phuket in May is $77.
  • The average price for Luxury Hotels in Phuket in June is $75.
  • The average price for Luxury Hotels in Phuket in July is $82.
  • The average price for Luxury Hotels in Phuket in August is $83.
  • The average price for Luxury Hotels in Phuket in September is $79.
  • The average price for Luxury Hotels in Phuket in October is $89.
  • The average price for Luxury Hotels in Phuket in November is $138.
  • The average price for Luxury Hotels in Phuket in December is $176.

Ratings and Reviews for Luxury Hotels in Phuket

Number of Reviews for Luxury Hotels

  • We've collected 145,265 reviews for Luxury Hotels in Phuket.

Review Distribution for Luxury Hotels

  • There are 3,225 reviews for Luxury Hotels from business travelers in Phuket, accounting for 2.2% of all reviews.
  • There are 55,379 reviews for Luxury Hotels from couples in Phuket, accounting for 38.1% of all reviews.
  • There are 40,485 reviews for Luxury Hotels from families in Phuket, accounting for 27.9% of all reviews.
  • There are 7,227 reviews for Luxury Hotels from friends in Phuket, accounting for 5.0% of all reviews.
  • There are 12,431 reviews for Luxury Hotels from group travelers in Phuket, accounting for 8.6% of all reviews.
  • There are 19,456 reviews for Luxury Hotels from solo travelers in Phuket, accounting for 13.4% of all reviews.
  • There are 7,062 reviews for Luxury Hotels from travelers with an unknown type in Phuket, accounting for 4.9% of all reviews.

Average Rating Over Time for Luxury Hotels

  • The average rating for Luxury Hotels in Phuket in 2024 was 8.31, based on 48,214 reviews.
  • The average rating for Luxury Hotels in Phuket in 2023 was 8.24, based on 50,927 reviews.
  • The average rating for Luxury Hotels in Phuket in 2022 was 8.45, based on 33,810 reviews.
  • The average rating for Luxury Hotels in Phuket in 2021 was 8.78, based on 5,592 reviews.
  • The average rating for Luxury Hotels in Phuket in 2020 was 8.36, based on 6,720 reviews.

Average Rating by Star Rating for Luxury Hotels

  • The average rating for 4-star Luxury Hotels in Phuket is 8.20.
  • The average rating for 5-star Luxury Hotels in Phuket is 8.61.

Average Rating by Traveler Type for Luxury Hotels

  • The average rating of Luxury Hotels from business travelers in Phuket is 8.42.
  • The average rating of Luxury Hotels from couples in Phuket is 8.33.
  • The average rating of Luxury Hotels from families in Phuket is 8.12.
  • The average rating of Luxury Hotels from friends in Phuket is 8.76.
  • The average rating of Luxury Hotels from group travelers in Phuket is 8.17.
  • The average rating of Luxury Hotels from solo travelers in Phuket is 8.48.
  • The average rating of Luxury Hotels from travelers with an unknown type in Phuket is 8.61.

Best Month to Stay at a Luxury Hotel by Rating

  • The average rating for Luxury Hotel in Phuket in January is 7.88.
  • The average rating for Luxury Hotel in Phuket in February is 8.20.
  • The average rating for Luxury Hotel in Phuket in March is 8.22.
  • The average rating for Luxury Hotel in Phuket in April is 8.38.
  • The average rating for Luxury Hotel in Phuket in May is 8.55.
  • The average rating for Luxury Hotel in Phuket in June is 8.52.
  • The average rating for Luxury Hotel in Phuket in July is 8.42.
  • The average rating for Luxury Hotel in Phuket in August is 8.49.
  • The average rating for Luxury Hotel in Phuket in September is 8.67.
  • The average rating for Luxury Hotel in Phuket in October is 8.58.
  • The average rating for Luxury Hotel in Phuket in November is 8.39.
  • The average rating for Luxury Hotel in Phuket in December is 8.18.

Seasons for Luxury Hotels in Phuket

The seasons in Phuket are determined by the percentage of reviews for Luxury Hotels in each month.

Low Season for Luxury Hotels in Phuket

  • June (8.1%)
  • September (7.9%)
  • October (7.4%)
  • November (7.3%)

Shoulder Season for Luxury Hotels in Phuket

  • February (8.4%)
  • March (8.4%)
  • May (8.3%)
  • December (8.2%)

High Season for Luxury Hotels in Phuket

  • January (9.7%)
  • April (8.5%)
  • July (8.6%)
  • August (9.2%)